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A Cause Marketing Christmas

We’ve run across a few articles concerning cause marketing during the Christmas season that you might find of interest. Cause Marketing Christmas – As a holiday, Christmas is surprisingly challenging to cause market around, but a local homebuilder has the bones of a good campaign based on a gingerbread house-building…


Give It Up

It’s been a tough year for everyone, but especially non-profit organizations. Are you doing any cause marketing during the holidays to benefit your favorite charity? If so, great. If not, I’d like to encourage you to help either through direct donations or by providing marketing and PR support. Why? Charitable…